OpenAI’s supposedly ‘leaked’ Tremendous Bowl advert with ear buds and a shiny orb was a hoax


OpenAI president Greg Brockman commented on X with a tweet calling the story “pretend information,” and OpenAI spokesperson Lindsay McCallum Rémy wrote, “that is completely pretend.”

it fastidiously, the truth that the account that “found” the commercial is model new was remarkably handy. The “wineheda” Reddit account behind the unique put up is now deleted, however a search by the Web Archive reveals that only a yr in the past, the particular person behind it was looking to grow their business as a bookkeeper in Santa Monica — it will be fairly a profession shift to all of a sudden turn out to be somebody engaged on advertisements for OpenAI and Jony Ive in time for Tremendous Bowl LX.

Whoever was behind this hoax had been engaged on it for a while and approached spreading their story on a number of fronts. Max Weinbach tweeted screenshots of an e-mail he’d obtained per week in the past proposing promotion of a tweet about an OpenAI {hardware} teaser advert that includes Alexander Skarsgård, which apparently got here with an actual $1,146.12 cost. And AdAge reporter Gillian Follett tweeted earlier today a few “pretend headline” attributed to her, falsely portraying a narrative about OpenAI altering its Tremendous Bowl advert, whereas OpenAI CMO Kate Rouch mentioned an “whole pretend web site” making an attempt to again up the identical factor.

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